Green Earth 2011 is all about steps people can take to keep the planet healthy. It’s designed to please advertisers and readers alike with stories on:

• Reducing your carbon footprint
• Creating less trash
• Marketing your business
• Making your yard more eco-friendly
• Teaching kids about the environment

Considering how many companies want to market themselves as being “green,” it’s a great section for driving new revenue this year.

If you don’t need another special section, consider running it as a series over seven days. You can run our pre-designed content on the top half of the page and run sponsor ads on the bottom half.

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Green Earth 2011

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If you want a new way to target specific advertisers this spring and summer, Green Shoot Media has created a special section that can help. Called the “Summer Fun Guide,” it’s all about how families can have a blast this summer, including shopping tips for boats, RVs, ATVs, motorcycles, barbecue grills, fishing and camping equipment, backyard pools, and more.

This could be a great opportunity in a lot of markets, especially for those advertisers who want to try something new this year.

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Summer Fun Guide

Up to 4,999 5,000-9,999 10,000-19,999 20,000-49,999 50,000-99,999 100,000-199,999 200,000+	$135 $195 $245 $325 $375 $425 $525	Your Paper’s Circulation Up to 4,999 $135.005,000-9,999 $195.0010,000-19,999 $245.0020,000-49,999 $325.0050,000-99,999 $375.00100,000-199,000 $425.00200,000+ $525.00

Local businesses keep their profit in town where it helps the economy; they pay taxes to support local services; they provide jobs for local people; and small-business owners are often the backbone of the community, filling leadership roles and volunteering to help worthy causes.

But do your readers know this?

To help spread the word about the “shop local” movement – and drive sales at your paper at the same time – Green Shoot Media created our Shop Local special section. It’s all about why spending your money locally is better for the community and better for shoppers.

You can save time, money and gas by shopping in town. You’re keeping your downtown alive, getting more personalized service and helping your friends and neighbors in the community. Our special section explains all this and more.

ADD LOCAL PHOTOS

We designed this section using eye-catching photography that will work for any newspaper. But if you really want to spice up the section, you can add photos of local business owners in your city, putting familiar faces behind the “shop local” logic.

You could draw a box on top of our existing photos and replace it with your own local images. It should be easy for your graphics department to do.

Like all our sections, Shop Local is designed to fit either a full tabloid page or the top half of a broadsheet. It’s seven pages of content, plus tab and broadsheet covers.

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Shop Local

Up to 4,999 5,000-9,999 10,000-19,999 20,000-49,999 50,000-99,999 100,000-199,999 200,000+	$95 $150 $195 $275 $375 $450 $550	PAY ONLINE Up to 4,999 $95.005,000-9,999 $150.0010,000-19,999 $195.0020,000-49,999 $275.0050,000-99,999 $375.00100,000-199,000 $450.00200,000+ $550.00