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The Christmas Story

Posted on December 2, 2011 by in Holidays

Millions of people celebrate Christmas not just as a time to open presents, but also as one of the most important Christian holidays of the year.

This new special section, The Christmas Story, uses the Bible’s own words to tell the timeless tale that our modern holiday traditions are built upon.

Using scriptures from Luke and Matthew, these six pages of content (including the cover) describe the birth of Jesus Christ as told in the New Testament. It’s a simple, straightforward section that should resonate with a lot of readers — including many people who will read the classic Christmas story with their families.

It’s a good way to make your newspaper a part of families’ lasting Christmas memories, all while helping advertisers celebrate the season.

 

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The Christmas Story

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Used Car Buying Guide

Posted on December 2, 2011 by in Automotive

Buying a used car can be a great way to save money — if you know what to look for.

This section, our Used Car Buying Guide, helps consumers pick cars that will be a good value. It offers straightforward advice about what to look for when car shopping — everything from online resources to a checklist they can bring along to the test drive.

This eight-page section (including the cover) is ideal for a variety of advertisers. Used-car dealers will be interested, of course, but also banks, credit unions, insurance companies and other businesses that cater to car shoppers.
 

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Used Car Buying Guide

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Slim & Fit

Posted on November 11, 2011 by in Health

Want to lose weight before or after the holidays? We all do, and that’s what this section is all about.

Slim & Fit focuses on easy ways to get back into shape, from healthy eating to exercise tips for toning your thighs. It includes eight pages of content, including the cover.

You can download an entire sample section here.

Topics include:

  • Eat right without overspending
  • How to make your own hummus dip
  • The health benefits of spinach
  • Five steps to losing five pounds
  • Don’t let snacks ruin your diet
  • Secrets to slimmer thighs
  • Getting physical activity at work

 

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Slim & Fit

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Community bank page

Posted on October 27, 2011 by in Finance

Big banks are charging fees for things as simple as using your debit card, prompting many people to consider moving their money to a smaller community bank or credit union.

This page explains why it could be a smart move to dump your big bank in favor of a smaller one. You could get better customer service, can talk to the people in charge, and send your money to Main Street rather than Wall Street.

It’s designed to fit the top half of a broadsheet or a full tab page, and it’s built in Quark 4.0 for Mac — which means it can be opened by Adobe InDesign! We also include the ready-to-print PDFs, photos and text if you need to customize the layout.

 

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Community Bank Page

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Sleep Comfort Month pages

Posted on October 25, 2011 by in Niche Topics

Sleep Comfort MonthNovember is National Sleep Comfort Month, which makes it the perfect time to help your readers shop for a new mattress.

To mark the occasion, Green Shoot Media has created three pages about why it’s important to buy a quality sleep system. They’re designed to help boost your retail ad sales and give useful tips for shoppers at the same time.

You can see a low-res PDF of all three pages here.

Feel free to print them out and show them to your local mattress stores to see if they’d like to buy some ads.

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Sleep Comfort Month Pages

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Credit Union Page

Posted on September 21, 2011 by in Finance

Credit unions are a great place to turn for people who want good customer service, attractive interest rates and an investment in the community.

You can see a low-res PDF of this page here.

This page is all about why credit unions can be a good option for many people, offering great interest rates and impressive customer service to their members. Credit unions are usually easy to join and are a great choice for people looking to get low interest rates on their loans.

Feel free to print it out and show it to your local credit unions to see if they’d like to buy an ad. After all, International Credit Union Day only comes once a year!

 

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Credit Union Page

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100 Years of Chevrolet

Posted on September 14, 2011 by in Automotive

Chevrolet, the iconic American car company, is turning 100 in November. It’s a brand with deep roots, connections and influence in communities all across the United States — including dealers who are going to want to advertise in honor of Chevy’s 100th anniversary.

We designed this package to help your newspaper commemorate 100 years of Chevrolet cars, trucks and SUVs. It has seven pages of content — plus tab and broadsheet covers — all about the long history of this proud American brand.

From dealers and Chevy employees, to car buffs and ordinary drivers, people everywhere have a connection with Chevrolet. Make them proud by running a section that celebrates this legendary car company.

 

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100 Years of Chevrolet

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Fall Home & Garden 2011

Posted on August 5, 2011 by in Niche Topics

Our new Fall Home & Garden section is all about getting ready for the holidays and hunkering down for a long winter. With a focus on families and home improvement, this section targets a wide range of potential advertisers, from home and garden centers to insulation contractors and landscapers.

It comes with eight pages of content, plus tab and broadsheet covers, all pre-designed with high-resolution photos. Pages are in both PDF and Quark 6.5 for Mac formats, and they’re designed to be used as a tab page or the top half of a broadsheet. You can download low-resolution sample pages below.

Topics include:

  • Five ideas for fall fun with kids
  • Getting a head start on your spring landscaping
  • Planting and picking pansies
  • Setting a Thanksgiving centerpiece
  • Removing “popcorn” ceiling texture
  • Sealing your air ducts to save money
  • How to winterize your home

 

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Fall Home & Garden 2011

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Foreclosure Buying Guide

Posted on June 30, 2011 by in Real Estate

There’s one area of the real estate market that’s still moving briskly today: Foreclosure sales.

As more and more Americans are looking to get a bargain on a house — either for investment purposes or just as an affordable place to live — they’re turning to foreclosures to get the best deals. Real estate agencies that specialize in foreclosures are doing terrific business right now, too.

That’s why we created this section, the Foreclosure Buying Guide. It’s designed to drive real estate revenue in a tough market while giving your readers useful information at the same time. If nothing else has been working to boost your real estate revenue, give this a shot.

You can download samples below, print them out and show them to your local real estate agencies before you decide to buy.

 

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Foreclosure Buying Guide

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10,000-19,999
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Home for the Holidays

Posted on June 1, 2011 by in Holidays

This all-new section is about entertaining and decorating for the holidays at home. It has home decor  tips, advice on setting the perfect Christmas dinner, “green” gift-wrapping ideas and much more.

It includes seven pages of content, plus tab and broadsheet covers.

Place your order today. Our prices can’t be beat.

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Home for the Holidays

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20,000-49,999
50,000-99,999
100,000-199,999
200,000+		 $119
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Shop Local for the Holidays

Posted on June 1, 2011 by in Holidays

Small-town businesses thrive on strong holiday sales, and you can encourage people to spend their money in town with this section: Shop Local for the Holidays.

It’s all about the reasons it’s smart to shop in your own town for Christmas presents. Aside from the obvious benefits like helping local merchants and supporting your own community, it also makes sense for people who want to save money and help the environment by not driving so far.

This section includes seven pages of content, plus tab and broadsheet covers.

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Shop Local for the Holidays

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2012 Autos

Posted on June 1, 2011 by in Automotive

The new 2012 vehicles are hitting dealer lots, and our 2012 Autos section is all about what to look for in a new vehicle. Topics include crossover vehicles, pickup trucks, new technology and fuel-efficient cars that can save money at the gas pump.

Just like last year, our 2012 Autos section also includes access to new-vehicle pages from Cargazing.com. If there’s a 2012 vehicle that your dealer wants to feature, chances are we’ve already built it — and if not, we’ll add it to our library within a couple of days at no extra charge.

Here are three examples of the new-vehicle pages:

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And you can download more samples of our editorial content below.

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2012 Autos

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Santa Storybook

Posted on May 30, 2011 by in Holidays

This keepsake children’s Christmas story can be customized for your town. We use details from your community, such as your local landmarks and mayor’s name, to create a 12-page children’s book just for you! It’s all about how your town saves Christmas.

Interested? You can place your order below, and we’ll send your fully designed, customized section within three business days. You can see a complete PDF sample here.

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Santa Storybook

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Local Deals

Posted on May 20, 2011 by in Niche Topics

Local Deals is our online application that extends newspaper classifieds into social media and mobile devices.

Here’s how it works:

1. You send us a digital feed of your classified ads.

2. We post your ads in our Local Deals application on Facebook. See it here. Users can “like” the ads, share them with their friends, post them to their own Facebook wall, and e-mail them to other people.

3. A message is automatically posted to your newspaper’s Facebook and Twitter accounts saying you just added “new deals.” Readers can click a link to see your ads.

4. We automatically create a version of your classifieds that’s formatted for mobile devices like the iPhone, iPad and Blackberry. Look at it on your cell phone here.

FAQs

BUSINESS
How do I make money from this?
However you like! You could upsell your classified customers for each ad posted (“For an extra $2.99, we’ll put your ad on social media and mobile phones.”) You could make it a forced buy for all your classifieds. Or you could offer it at no cost as an added benefit for your classified customers, helping you keep your classifieds on the leading edge of technology so you sell more ads over time. It’s entirely up to you.

What are the ad rates?
You set the rates on your own. You pay us a flat fee for the service, and you can charge your classified customers whatever price you think is right. You know your market.

Does Green Shoot Media get a cut of the ad revenue?
Nope. Our customers keep 100% of the revenue they generate.

Is this something that could compete with newspapers?
No. There’s already one Craigslist, and it’s doing perfectly fine on its own.
When you sign up for Local Deals, part of the agreement is for Green Shoot Media to not sell or accept third-party classifieds for the site. The only classifieds that appear are the ones that are directly posted by you, our customers. In fact, your newspaper’s contact information is at the top of every page so readers will know to contact you to buy ads.

SOFTWARE
How do I enter the ads?
Ads are sent to us via a digital feed, typically in XML format (although we’ve gotten others to work, too). E-mail a sample of your feed to sales@greenshootmedia.com, and we’ll talk with our developers to see if we can make it work.

How do our readers find the ads?
There are several ways. When someone interacts with your ads in Facebook, other people will see it in their friends’ Facebook stream. They could also find the ads by seeing the messages in your Twitter and Facebook page feeds. And one of the best ways is to post a link to your Facebook ads on your newspaper’s homepage. Newspapers that do a good job promoting Local Deals with house ads and Web site links will have the best results.

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Local Deals

E-mail sales@greenshootmedia.com for information on ordering this service.

Health Focus

Posted on May 20, 2011 by in Health

Health Focus is all about simple steps people can take to improve their health. It’s designed to appeal to advertisers ranging from hospitals and doctors to health food stores and gyms.

It includes both tab and broadsheet covers. You can use our ready-to-print PDFs, or you can customize the layout and style with the Quark 6.0 for Mac pages.

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Health Focus

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Don’t Risk It

Posted on May 20, 2011 by in Real Estate

FIGHT THE FSBOs! Now that the real estate tax credit has expired, some home sellers may be tempted to try “for sale by owner” to save money. That could be a huge mistake, and we’ve created a special section that explains why.

The section is called “Don’t Risk It: Why using a Realtor can bring you a higher price and quicker sale.” It’s all about why Realtors are worth the money — the kind of message that real estate agencies love to spread. It’s a section that Realtors could keep at their office year-round to hand out to customers.

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Don’t Risk It

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2011 Autos

Posted on May 20, 2011 by in Automotive

Our 2011 auto section focuses on why people should buy a new car now — better efficiency, gorgeous style, new technology and interest rates that are near record lows. It includes nine editorial pages plus a cover.

Just like last year, we’re also including access to the Cargazing Auto Page Library at no extra charge. It’s already got the most popular 2011 car pages available for you to download. If you need a vehicle that we don’t have already, we can build it for you within a couple of days — again, at no extra charge.

That means you can tell your dealer, “We’ll feature any car you want in the section. Just tell us what car you want to include, and we’ll do a page on it.”

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2011 Autos

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7 Reasons to Buy a Home NOW!

Posted on May 20, 2011 by in Real Estate

Despite all the negative headlines about real estate in recent years, now could be a good buying opportunity for lots of reasons. Prices are more affordable, interest rates are low and your mortgage could help you lower your tax bill.

This section, 7 Reasons to Buy a Home NOW!, is all about the advantages of purchasing real estate in today’s economy. It includes tips for first-time homebuyers and a glossary of common real estate terms.

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7 Reasons to Buy a Home NOW!

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Home & Garden

Posted on May 20, 2011 by in Niche Topics

Home & Garden, a new section for 2011, has eight pages of content, including the cover, and is pre-designed to be used as a full tab page or the top half of a broadsheet. Topics include decorating kids’ rooms, picking paint colors, cooking freezer meals, growing tomatoes in small spaces, and more.

It’s the perfect section to help your seasonal retail advertisers in the spring and summer.

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Home & Garden

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Healthy Family

Posted on May 20, 2011 by in Health

If you’re looking to boost your paper’s health revenue this year, we’ve got a section you should try: Healthy Family.

It’s designed to appeal to readers and advertisers alike, with topics ranging from in-home senior care to tips on how teens can develop good health habits while they’re young.

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Healthy Family

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